| FROM CONCEPT TO EXECUTION - THE VERTICOM GROUP |
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CHRISTIAN MAYAUD |
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71 The Verticom Group Maximize Gain/Minimize Risk • Initial “Market Positioning” is King Market Context Always Drives Strategy • UP-FRONT “Engineering” of Each Leg • Comprehensive Upside & Downside Analysis • Continuous “Deconstruction/Reconstruction” • Continuous “Positioning/Repositioning” • “Can’t Manage What You Can’t Measure” Market Entry Copyright 2003. All Rights Reserved.
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Bridging the Gap between Concept & Execution
Copyright 2003. All Rights Reserved. |
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